I hadn’t actually picked up on Taganga until Uri, my Israeli fellow Spanish student, mentioned to me. Its 10mins by car from Santa Marta, an Israeli hotspot and offers a way better beach than in the centre of Santa Marta and some good value watersports such as diving, kite surfing etc. It also boasts good accomodation including hotels, hostels & airbnbs (many with great seaviews) as well as many restaurants.
The lonely planet verdict is quite a bit more negative on Taganga in that it deems the place, once a quiet fishing village, as overbuilt and overrun. I share some of the criticism in particular that there local economy hasn’t participated enough in the tourist influx, but also like its evening charm.
Everything is just so close and with a good vibe altogether. Significantly less hassle than on the beachfront in central Santa Marta, much fewer street prostitutes (against what I had been told) and with a fair bit of Hippy touch as every second a guy tries to sell you a tribal wristband (I have 4 by now myself despite not buy any there).
Good place to relax for a few days and use as a base for nearby spots Tayrona & even Minca though for that Santa Marta itself cuts out one (bus) stopover.